Visa Everywhere Initiative LAC 2019

    • About Visa Everywhere Initiative 2019

      Visa Everywhere Initiative is a global innovation program that tasks start-ups to solve payment challenges of tomorrow, further enhance their own product propositions and provide visionary solutions for Visa's vast network of partners. The 2019 edition of Visa Everywhere Initiative is a challenge-based program looking to discover and empower growth-stage startups from Latin America and the Caribbean with the capacity to disrupt financial services and accelerate commercial engagements with Visa and its clients through Pilot programs and POCs.

      Visa Everywhere Initiative LAC 2019 winner

      Flexio, a Mexican startup offering installment loans for online shopping through the consumers’ debit cards, has been chosen by a panel of experts as the winner of the third edition of Visa Everywhere Initiative in Latin America and the Caribbean at a final that took place at FINNOSUMMIT Miami by LendIt Fintech. 

      2019 Challenges

      Three challenges will be issued and will focus on solving three distinct business problems. In the end, 12 finalists will be invited to a five-week blended program (remote and on-site) designed to fast track collaboration with Visa and pitch their solutions live in front of Visa leaders and clients at the finals event. 


      Challenge 1: Expand Digital Payments Access and Acceptance


      The majority (~80%+) of payments in LAC are still done in cash, which has a negative impact on financial inclusion, cost (i.e., managing cash is expensive), and security, among other things. Visa is looking to drive and accelerate the acceptance of digital payments across the LAC region with a particular focus on long-tail merchants (i.e., small merchants/Mom n’ Pops). Essentially, Visa is looking for companies that can help merchants (online or offline) accept digital payments. The more establishments accept Visa, the better for the ecosystem – merchants and consumers.


      For this challenge, we are looking for companies in the following segments: Merchant Services & Tools, Payment Gateways, SMB Aggregators/Solutions, etc



      Challenge 2: Increase Visa’s Share (payment volume and number of cardholders) in the Affluent Segment


      The Affluent segment is of critical importance to Visa given their above-average purchasing power and broad category spend (e.g., online, travel, etc.). Visa is looking to continuously provide a richer value proposition coupled with unrivaled safety and security. As such, Visa is looking for companies that can provide its Affluent cardholders, or Visa’s Affluent product suite, with unique benefits, capabilities, and solutions that will resonate strongly with the Affluent segment. All, while ensuring an extraordinary Visa-brand/product experience.


      For this challenge, we are looking for companies in the following segments: Loyalty, Travel/Leisure, Luxury Retail, Concierge Platforms, Personal Finance/Wealth Management, AI/ML, APIs/Open Platforms, etc



      Challenge 3: Drive Secure Digital Commerce


      Digital commerce (e.g., e-commerce) continues to grow at double-digits across LAC. As such, Visa continuously looks for ways to ensure the security of those transactions while creating a seamless payments experience for Visa cardholders. This challenge focuses on identifying companies that can provide Visa with solutions that help it improve authorization rates, reduce domestic and cross-border fraud, improve the online payments experience, reduce shopping cart abandonment, etc.


      For this challenge, we are looking for companies in the following segments: Authentication, Fraud & Security, Data/Analytics, Merchant Services & Tools, etc.



      *Read the Terms & Conditions here

    • Prize

      12 finalists will participate in a Multi-week, blended immersion program (remote and presencial) designed to fast track collaboration with Visa, including pilot design and pilot plan workshops, culminating in Pilot Demo in front of Visa leaders and clients at the finals event during the 2019 edition of FINNOSUMMIT Miami by LendIt Fintech on December 3rd and 4th in Miami.


      The most innovative Fintech startup in Latin America will be selected at the final, winning a $50,000 award, as well as the opportunity to collaborate with Visa on a pilot program on the future of payments, receive mentoring by Visa subject matter experts, gain exposure to venture capitalists and Visa’s ecosystem of partners.


      Interested startups can apply until July 7th 2019 through this link

    • Program phases

    • Office Hours

      Meet Visa & Finnovista teams in one to one meetings and learn more about the program and receive feedback of your project in one of the six Office Hours

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    • Collaborative Innovation Workshops

      In August, 24 selected startups were selected to participate in one of the four Private Workshops where they engaged with Visa and local ecosystem partners. Private workshops were held in Mexico City, Sao Paulo, Bogota and Buenos Aires.


      Find out more about the workshops through the following video:


    • Past edition

      We invite you to discover more about Visa Everywhere Initiative and about past winners by watching this short video highlighting the best moments from 2018.

    • Organized by

      Visa Inc. is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world’s most advanced processing networks — VisaNet — that is capable of handling more than 65,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, pay ahead with prepaid or pay later with credit products. For more information, visit,, and @VisaNews.

      In association with

      Finnovista is an impact organization that empowers Fintech and Insurtech ecosystems in Latin America and Spain through a collaborative platform that encompasses acceleration and scale up programs, events, research projects, competitions and other collaborative innovation projects with industry corporates.


      At Finnovista we build bridges between industry corporates and Fintech & Insurtech startups with the vision of transforming finance and insurance through entrepreneurship, technology and innovation.

    • Contact

      Do you have any doubts about Visa Everywhere Initiative? Contact us through this form and we will answer back as soon as possible.

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